Sales path
Lead, qualification, quote, follow-up, signature, onboarding. Who touches what. What must live in the CRM, and what does not.

A CRM consultant to stop losing leads in spreadsheets and inboxes. HubSpot, Salesforce, Dynamics 365, Pipedrive: the sales process first, then the tool.
The brief
Lead, qualification, quote, follow-up, signature, onboarding. Who touches what. What must live in the CRM, and what does not.
HubSpot, Salesforce, Dynamics, Pipedrive, or keep what you have. Make or buy, licence cost, migration effort. A written recommendation, not a vendor demo.
Pipelines, fields, rights, email, forms, reporting. A clean data take-on. A short training for sales, not an 80-page manual.
Monthly hygiene, dashboards, new uses. A lot, not open-ended time and materials. If the site and SEO have to follow, it is the same firm.
Outcome
A pipeline number a board can believe. Follow-ups that go out. Quotes that do not vanish.
CRM, mail, site and billing stop contradicting each other. Only the integrations that earn their keep. The rest, we cut.
The Consultant CRM mandate starts with the sales path, not with a vendor demo. HubSpot, Salesforce, Dynamics 365 or Pipedrive: the tool follows the process. Goal: a pipeline a board can believe, follow-ups that go out, quotes that do not vanish.
How it runs
Lead to cash: who touches the lead, who qualifies, who prices, who follows up, who signs. Required fields, forbidden fields. What stays in Outlook stays out of the CRM.
Keep, migrate, or simplify. Licence cost, take-on, team effort. A written note, not a webinar.
Pipelines, rights, email, forms, reporting. A clean import. Short training by role (sales, leadership, admin).
Monthly lot: duplicates, rotten stages, dashboards. You stop when run is internal.
Deliverables
Stages, follow-up SLA, qualification rules, who is allowed to mark a deal won.
Pipelines, fields, views, only useful automations. A 10-page admin note, not 80.
A cleaned take-on, or a decision to start over if history is unusable. Dated and owned.
Three views: pipeline, activity, conversion. A number leadership will reuse in committee.
Typical cases
Quotes live in inboxes. Nobody knows what is open. We put a minimal pipeline and a capture discipline in place.
Licences paid, three fields filled. Process first, then we switch on what is used, and we cut the rest.
A factory, sales avoid it. We cut it down to what wins a deal.
CRM, billing, support, site: four truths. We pick a source, we integrate the minimum.
FAQ
No. We recommend. If a licence must be bought, the quote is separate and readable.
Yes, by role, short. If nobody types, the CRM is dead. That sits in lot 1.
Sometimes we take it on, sometimes we archive and restart. We say so before we import mud.
Forms and tracking have to match the CRM. Otherwise Consultant SEO works in a vacuum. Same firm.